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Trends

The latest trends to put on your radar.

Streamlining Your Quote & Buy Funnel - A Must-Read Guide for Digital Product Owners

Streamlining Your Quote & Buy Funnel - A Must-Read Guide for Digital Product Owners

Overcome the complexity of quote and buy funnels in the insurance and financial sectors with our expert guide. Discover the power of experience analytics insights to identify user struggles, streamline processes, and align your team for improved digital experiences.

Session Replay: A Window into the Digital Customer Experience

Session Replay: A Window into the Digital Customer Experience

By providing a shared view of user interactions, session replays reduce misinterpretations and foster collaborative problem-solving.

The Snowball Effect: How eCommerce Managers Can Build On Their Success Across Campaigns with Digital Experience Insights

The Snowball Effect: How eCommerce Managers Can Build On Their Success Across Campaigns with Digital Experience Insights

As Black Friday and Cyber Monday (BFCM) loom on the horizon, retailers worldwide are gearing up for the biggest sales events of the year. Amidst this flurry of activity, a crucial element often goes overlooked: the digital shopping experience.

Understanding Data Sampling in GA4 and Its Impact on Digital Product Owners in Insurance and Financial Services

Understanding Data Sampling in GA4 and Its Impact on Digital Product Owners in Insurance and Financial Services

Explore how GA4's data sampling impacts digital product reporting in insurance and financial services.

Unlocking In-Depth Analytics for Insurance and Financial Services Websites with Insightech

Unlocking In-Depth Analytics for Insurance and Financial Services Websites with Insightech

Learn how Insightech overcomes GA4's limitations with raw data analytics and session replays, offering clear visibility into user interactions.

Maximising Black Friday Sales: Why shoppers abandon your funnel (and how to fix it)

Maximising Black Friday Sales: Why shoppers abandon your funnel (and how to fix it)

As Black Friday approaches, maximising your sales is a priority. A critical component of this is understanding why digital experience causes frustration.

Uncovering the Solution: Your Guide to Detecting Rage Clicks in Insurance and Financial Services

Uncovering the Solution: Your Guide to Detecting Rage Clicks in Insurance and Financial Services

As a digital product owner in the insurance and financial services industry, you're well-acquainted with rage clicks, but do you know the tools that can help you spot and address them effectively?