What is Data Visualisation?
Unlock the power of data with our comprehensive guide on data visualisation. Learn what data visualization is, its significance, various types, and tools.
How to
How to guides for levelling up your analytics capability.
What is A/B split testing?
A/B split testing is a powerful tool in the arsenal of digital marketers and website optimisers.
Maximising Black Friday Sales: Why shoppers abandon your funnel (and how to fix it)
As Black Friday approaches, maximising your sales is a priority. A critical component of this is understanding why digital experience causes frustration.
Pushing Boundaries in Experience Analytics: Unleashing the Potential of Auto-Tracking & Data Lakes
The Data Lake is a centralised repository for structured and unstructured data. Combined with auto-tracking it can take your website experience to the next level!
Converting customer feedback into high-impact solutions with CX analytics
With budgets tight and resources limited, everyone is trying to do more with less these days. Maximising return on investment from your feedback collection tools becomes crucial.
Revenue Unlock: Visualise where users are struggling to buy from your website
In the digital world understanding the digital buyer's journey is crucial to optimising conversions and ultimately growing revenue from digital channels.
How to boost online sales by analysing dynamic content
Enhancing the user experience in this way is key to driving your online sales growth this year. However, this constant content fluctuation can present a hurdle when it comes to monitoring user activities such as clicks and hovers across your site.