Tech

After the news that Google will sunset the current Universal Analytics you may be looking for a replacement. This can appear daunting but it's not.

AIB found it difficult to understand abandonment across their funnel as the data provided by Google Analytics and other platforms was inconclusive.

Protecting users’ privacy, and maintaining the highest data security standards are central to everything we do at Insightech. However, it is equally as important for you to be informed on the industry's best practices, and what strong data security and user privacy should look like. Data security best

About Southern Cross New Zealand Southern Cross opened for business in 1961, introducing health insurance to New Zealanders and laying the foundations for one of New Zealand’s most enduring, best-known, and trusted brands. Southern Cross was established because its founders believed New Zealanders should have ongoing access to private

Adobe Target is currently one of the leading solutions for web marketers and UX designers to perform A/B testing campaigns for their websites. The reason is it is extremely effective in measuring success based on the key success metrics predetermined by the user. When working with the build-and-learn approach,

Now with Insightech, you can see individual customers’ timelines across multiple devices.