Why users abandon your funnel (and how to fix it)
Do you really know why customers abandon your checkout funnel? In this article we breakdown the main reasons why traffic isn't converting.
Insightech
4 website optimisation strategies for financial service brands
Being in the business of money management, it’s no surprise that websites in the financial services industry are designed to drive customers and potential customers through the funnel and turn them into paying clients.
Blue Bungalow achieves 16X ROI from content analysis
"In a matter of weeks, we uncovered an incremental revenue opportunity with Insightech that delivered an ROI of 16x"
- Emma Filliponi, E-Commerce & Digital Marketing Manager
About Blue Bungalow
Blue Bungalow was founded in 2012 with the vision of bringing Queensland's vibrant beach lifestyle to
Are your affiliate partners cannibalising your sales?
If you have an affiliate program in place, there is a chance that your business could be paying way too much to bring in sales that would have happened anyway.
What is visual analytics?
There are so many web analytics tools out there, all geared at helping you see the big picture to get the best out of your website. While some are great at crunching the numbers, they often lack the visual context of your website so you can better understand what to fix.
A Quick Guide To Session Replay
Knowing how people experience your website can help you optimise it — and drive more conversions.
Is your website ready for the holidays?
With the impact of the pandemic, an enormous amount of consumer purchases have been driven online. Research by Australia Post shows that in the eight weeks to 21 August 2021, online shopping purchase volume in NSW grew 48.2% year on year, and they also anticipate that this year’s