With budgets tightening there is less to spend on software. This doesn't mean you can't have software in 2023 but it does mean you'll be asked to justify every expense and make lots of hard choices.

"In a matter of weeks, we uncovered an incremental revenue opportunity with Insightech that delivered an ROI of 16x" - Emma Filliponi, E-Commerce & Digital Marketing Manager About Blue Bungalow Blue Bungalow was founded in 2012 with the vision of bringing Queensland's vibrant beach lifestyle to the rest of Australia. With

There are so many web analytics tools out there, all geared at helping you see the big picture to get the best out of your website. While some are great at crunching the numbers, they often lack the visual context of your website so you can better understand what to fix.‍

Knowing how people experience your website can help you optimise it — and drive more conversions.

Configure all of your custom tracking requirements from within Insightech without any future changes to your website tracking code.

Why Session Replay? Adobe Analytics is a great solution for tracking high-level digital performance, but to truly know the pain points of your website users, you need full visibility into their journey and everything they experience. Insightech’s session replay means you can watch your customers interact with your website

After the news that Google will sunset the current Universal Analytics you may be looking for a replacement. This can appear daunting but it's not.

AIB found it difficult to understand abandonment across their funnel as the data provided by Google Analytics and other platforms was inconclusive.

Protecting users’ privacy, and maintaining the highest data security standards are central to everything we do at Insightech. However, it is equally as important for you to be informed on the industry's best practices, and what strong data security and user privacy should look like. Data security best practices ultimately

About Southern Cross New Zealand Southern Cross opened for business in 1961, introducing health insurance to New Zealanders and laying the foundations for one of New Zealand’s most enduring, best-known, and trusted brands. Southern Cross was established because its founders believed New Zealanders should have ongoing access to private

Adobe Target is currently one of the leading solutions for web marketers and UX designers to perform A/B testing campaigns for their websites. The reason is it is extremely effective in measuring success based on the key success metrics predetermined by the user. When working with the build-and-learn approach,

Now with Insightech, you can see individual customers’ timelines across multiple devices.

We are very excited to announce the release of Insightech In-Page Analytics feature, which works with dynamic pages and single-page applications out-of-the-box